Oversee day-to-day management of campaigns and ensure brand consistency
Facilitate scaling brand and company awareness through various social media channels
Work with the brand to create and implement social media strategies
Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, YouTube, and LinkedIn
Ensure progress on all platforms by using analytical tools such as Google Analytics and others
Oversee the creation and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
Design, build, and maintain our social media presence.
Maintain liaison with Sales Team in terms of support in Lead generation
Requirements
Bachelor’s degree in marketing/ journalism/ mass communication/ public relations/ or related field
Relevant experience in designing unique marketing campaigns
Strong understanding of marketing strategy and knowledge of how to effortlessly utilize these concepts throughout various forms of outreach, primarily in the digital ecosystem
Good knowledge of content writing
Strong understanding of all social platforms and their features
Hands-on experience in media promotions to drive strong social reach
Stronghold on platform insights and analytics and accordingly using it to tweak the digital strategy
ORM knowledge will be considered an added advantage
